Nike SB x Gundam
NEWTYPE JAM
Design & Art Direction
To celebrate the launch of the new Nike SB Dunk High Gundam, AKQA Tokyo collaborated with Nike SB to present NEWTYPE JAM, a skateboarding competition for the next generation of young skaters in Japan. The competition was held at Gundam Factory Yokohama, a theme park inspired by the popular anime series, and was live streamed on YouTube.
To celebrate the launch of the new Nike SB Dunk High Gundam, AKQA Tokyo collaborated with Nike SB to present NEWTYPE JAM, a skateboarding competition for the next generation of young skaters in Japan. The competition was held at Gundam Factory Yokohama, a theme park inspired by the popular anime series, and was live streamed on YouTube.
